5 Examples of Truly Unique Company Culture
December 8, 2019Kayla Carmicheal When I start a job search, a huge factor that notates whether or not I send in an application is a company culture I can see myself contributing to and thriving in. I am totally one of the candidates who won’t apply to a company with a negative reputation. Companies are defined by the values and protocol set in place. This is what a company culture is. They describe how company beliefs are reflected in the experience of employees and customers. HubSpot’s culture code is available online as a commitment to our value of transparency. Other companies (Spotify,…
How To Get New Members For Your Membership Program (And Get Them To Stick)
Membership programs are an increasingly popular way to improve the image and reach of your brand, while simultaneously rewarding and encouraging existing customer loyalty. Though many variations exist, the basic idea is to collect information on customers who buy your…
Essential Web Design Stats for 2020 [New Research]
Hendrik Köhler As people spend more and more time online, the role of the web designer has become increasingly crucial. As a web designer, it’s your job to stay on top of new techniques, technologies, and tricks that continue to…
The Better Way to Reach Audiences & Customers
Kayla Carmicheal Have you ever visited a website you frequent and found that the text interacts with you? For instance, when I log onto Mailchimp, my dashboard says, “Welcome back, Kayla” — this is because my account with the site…
4 Effective Ways to Grow Your Sales Business
Regardless of how long ago you launched your sales business, it’s likely that you’ll eventually reach a point where it becomes clear that you want to grow the enterprise. Meeting that goal won’t happen overnight, but some strategies are particularly…
The Anatomy of a Perfect Instagram Profile
lkolowich@hubspot.com (Lindsay Kolowich) With 500 million daily users and more than 80 percent of Instagram accounts following a business account, it’s crucial that marketers include Instagram as a part of their social media marketing strategy. It all starts with your Instagram profile.…
23 Witty Grammar Jokes & Puns to Satisfy Your Inner Grammar Nerd
lkolowich@hubspot.com (Lindsay Kolowich) Have you ever cringed at a “Got Milk?” ad? Feel a strange sense of pride when you find a typo in a reputable book? Did you secretly (or not-so-secretly) love making syntax trees in school? Then you might…
How Marketing Professionals Are Generating Greater Actionable Insights
If over-analysis leads to paralysis, then the best marketers have found the elixir to this great challenge. In a data-driven world, metrics matter. Marketers truly understand that the proof of the pudding is in the numbers – figures and statistics.…
Is Coding the Next Must-Have Skill of the Modern Marketer?
evwolf@hubspot.com (Evelyn Wolf) Marketing has evolved over time from,“You can have any color you want as long as it’s black” to just-in-time marketing messages that might lead to your brand posting on Reddit. We’re embracing digital channels and understanding the…
How to Write a LinkedIn Recommendation in 2019 [Quick Tip]
cwainwright@hubspot.com (Corey Wainwright) “Lisa has recommended you!” Awww, she has?! When I get a LinkedIn recommendation from someone I respect and admire professionally, I feel both honored and encouraged to return the favor. But for some reason, I always get…
4 Trading Tips from Forex Academy That Every Part-Time Forex Trader Should Follow
You don’t need a floor trader or full-time Forex broker to access the market these days. Thanks to technology, you can now sit in your office and keep track of the market on your mobile or laptop. All you need…